Style guide
A
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Act
Noun
As in “Act of Parliament”. A piece of legislation that has achieved Royal Assent. Always capitalised; e.g. “the Act”.
When referring to a specific Act of Parliament, either use the full title (i.e. “Telecommunications (Security) Act 2021”) or the date of the Act (i.e. “the 2021 Act”)
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AirPods
Noun
Pluralise “AirPods”, not the series moniker. Do not use the definite article.
Examples: “AirPods Pro”, “AirPods Max”. Never “Airpods” or “Air Pods”.
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Ally
Noun
Do not use as a label you apply to yourself. Never say “I am an ally”.
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Ally
Verb
To act in support of a marginalised group. Prefer the verb form, or “allying”, over the noun.
Examples: “I ally with LGBT+ people”, “do allying”.
B
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Bill
Noun
A piece of legislation that is being scrutinised by Parliament. Always capitalised; e.g. “the Bill”.
Once a Bill has become an Act, refer to the Act at all times.
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Blog
Noun
A website containing collection of blog posts.
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Bluesky
Noun
A social network built on the AT Protocol. Always one word, with a capital “B” and a lowercase “s”. Never “BlueSky” or “bluesky”.
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Blog post
Noun
A single post on a blog.
Always include a space between ‘blog’ and ‘post’. Never ‘blogpost’. Never ‘blog’.
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British English
Style
Use British spellings throughout prose and frontmatter: “organise”, “organisation”, “colour”, “favourite”, “realise”, “recognise”, “centre”, “licence” (noun), “license” (verb), etc.
US spellings are acceptable only inside code blocks or where a programming language requires them (for example, the CSS
colorproperty).
C
-
Civil servant
Noun
Never capitalise civil servant unless starting a sentence.
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Civil Service
Noun
Capitalise when referring to the UK Civil Service.
E
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Eleventy
Noun
The static site generator that powers this website. Always “Eleventy” in prose. “11ty” is acceptable in file paths, tags and configuration — not in prose.
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Email
Noun
One word. Never “e-mail”.
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Eurovision Song Contest
Proper Noun
Italicise the formal title: Eurovision Song Contest.
The definite article is only acceptable when using the full name of the contest; e.g. “the Eurovision Song Contest”.
“Eurovision” alone is fine on subsequent references and does not need italics.
F
-
Fediverse (the)
Noun
The federated social web. Always “the fediverse”, never “fediverse”.
Some people disagree with using “the”. Those people are wrong.
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First listens
Noun
The annual series of blog posts in which I review each Eurovision Song Contest entry.
G
-
Game Boy
Noun
A series of games consoles by Nintendo. Whilst popular amongst online communities to omit the space between “Game” and “Boy”, Nintendo includes the space, and therefore so do I.
Examples: “Game Boy”, “Game Boy Color”, “Game Boy Advance”.
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Game Pak
Noun
Cartridges used for Game Boy consoles. Whilst popular amongst online communities to omit the space between “Game” and “Pak”, Nintendo includes the space, and therefore so do I.
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Games of the Year
Noun
The annual end-of-year post reviewing my favourite games of the preceding twelve months. Always title case.
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GDS
Noun
The Government Digital Service. Use the full name on first reference, “GDS” thereafter.
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GitHub
Noun
The code hosting platform. Always “GitHub”, with a capital “G” and “H”. Never “Github” or “github”.
Lowercase “github” is acceptable in URLs and frontmatter.
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Goal
Noun
Preferred term for the personal targets I set myself at the start of each year. Never “resolution”.
Each goal must be specific and measurable.
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GOV.UK
Noun
Always rendered “GOV.UK”, with a full stop and both parts uppercase. Never “Gov.uk” or “gov.uk”, except where inside a URL.
H
-
HomePod
Noun
Always one word, camel case. Pluralise “HomePod”, not the series moniker. Do not use the definite article.
Example: “HomePods mini”.
I
-
IndieWeb
Noun
Always camel case: “IndieWeb”. Never “indieweb”, “Indieweb” or “indie web” in prose.
Lowercase “indieweb” is acceptable in frontmatter tags and URLs.
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iPad
Noun
Pluralise “iPad”, not the series moniker. Alternatively add ”series”.
Do not use the definite article.
Examples: “iPads Pro”, “iPad Air series”.
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iPad mini
Noun
Never capitalise “mini”.
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iPhone
Noun
Pluralise “iPhone”, not the series moniker. Alternatively add ”series”.
Do not use the definite article.
Examples: “iPhones 16”, ”iPhone 16 series”.
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iPod
Noun
Pluralise “iPod”, not the series moniker. Alternatively add ”series”.
Do not use the definite article.
Examples: “iPods Classic”, ”iPod nano series”. Do not use the definite article.
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iPod nano
Noun
Never capitalise “nano”.
J
-
JavaScript
Noun
Always “JavaScript”, with a capital “J” and “S”. Never “Javascript” or “javascript”.
Lowercase “javascript” is acceptable in code.
L
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LGBT+
Noun
Preferred collective term for lesbian, gay, bi, and other minority sexual orientations, and trans and other gender identities. Always include the ‘+’. Don’t use other acronyms unless specifically necessary (for example, when quoting something else).
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Loreen
Noun
Swedish singer. The best Eurovision Song Contest winner. A one-name reference; no disambiguation needed.
M
-
MacBook
Noun
Pluralise “MacBook”, not the series moniker. Alternatively add ”series”. Do not use the definite article.
Examples: “MacBooks Air”, ”MacBook Pro series”.
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Mac mini
Noun
Never pluralise “Mac”; it sounds like “max”. Never capitalise “mini”. Never pluralise “mini”. Use “devices”. Do not use the definite article.
Example: “Mac mini devices”.
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Mastodon
Noun
A federated social network. Always capitalised. Not a synonym for “the fediverse” — Mastodon is one implementation among many.
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MP
Noun
A Member of Parliament. Always uppercase. Pluralised as “MPs”.
N
-
NES
Noun
The Nintendo Entertainment System. Always uppercase as an initialism. Italicise the full name where used.
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Node.js
Noun
Always “Node.js” in prose, with a capital “N” and a full stop before “js”. Never “Node”, “nodejs” or “NodeJS”.
Lowercase “nodejs” is acceptable in package names and configuration.
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Now page
Noun
A page describing what I am currently focused on, after Derek Sivers. Lowercase “now page” in general prose; capitalise “Now” only when quoting the term itself (e.g. a “Now” page).
O
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OfDIA
Noun
The Office for Digital Identities and Attributes. Note the capitalisation: capital “O”, lowercase “f”, capital “D”, “I” and “A”. Use the full name on first reference, “OfDIA” thereafter.
P
-
Parliament
Noun
Capitalise when referring to the UK Parliament or either of its Houses (“House of Commons”, “House of Lords”).
“Parliamentary” is lowercase except at the start of a sentence.
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PlayStation
Noun
Always one word, camel case. Abbreviated as “PS5”, “PS4”, etc. Do not pluralise the device or the moniker, and instead use “consoles”; e.g. “PlayStation 5 consoles” or “PS5 consoles”.
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POSSE
Noun
An IndieWeb acronym for “Publish on your Own Site, Syndicate Elsewhere”. Always uppercase. Use the full expansion on first reference.
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Post
Noun
Preferred term for a piece of digital content made available on a website or social media platform.
Do not use “tweet”, “toot” or “skeet”. “Xeet” is acceptable when relevant.
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Pride
Noun
Capitalise when referring to LGBT+ event(s), the movement or the season (e.g. “Pride in London”, “happy Pride”). Do not refer to “Pride month” unless quoting someone else.
Q
-
Quotation marks
Style
Use curly (“smart”) quotes in prose: “ ” for double quotes and ‘ ’ for single quotes.
Straight quotes (
"and') are acceptable inside code blocks and in frontmatter values where YAML parsing requires them.
R
-
Resolution
Noun
Not a thing I set. See Goal.
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RSS
Noun
Always uppercase: “RSS”. Use “RSS feed” or “RSS feeds” in prose; do not italicise.
S
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Scandipop
Noun
The best kind of pop. Never hyphenated.
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Senior civil servant
Noun
Never capitalise senior civil servant unless starting a sentence.
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Senior Civil Service
Noun
The senior cadre of the UK Civil Service. Capitalise when referring to the Senior Civil Service.
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Space Karen
Noun
The current owner of Xitter.
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Switch
Noun
A Nintendo games console. Italicise as a product name in prose: Switch, Switch 2. Consistent with the convention of italicising console and game titles.
T
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Text
Verb
Past tense of the action of sending a text message. Never “texted”.
Examples: “I text them”, “I have text them”.
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Twitter
Noun
The website that became Xitter in July 2023.
When describing events, posts or product behaviour from before the rebrand, “Twitter” is acceptable for historical accuracy. For present-day references, use “Xitter”.
W
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Webmention
Noun
A way for websites to communicate with each other.
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Weeknote
Noun
A note written at the end of a week. No space between “week” and “note”. Pluralised as “weeknotes”.
See doingweeknotes.com.
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Weeknote
Verb
To produce a weeknote.
Examples: “I weeknoted”, “She weeknotes”, “They are weeknoting”.
X
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Xitter
Noun
The website formally known as Twitter. Never “X”.
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Xeet
Noun
A post, posted on Xitter.
Y
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YouTube
Noun
Always “YouTube”, with a capital “Y” and “T”. Never “Youtube” or “youtube”.